Car World simulates a company over a two-year period. In the first year positive results cannot be attained. This approach leads participants to define measures and discuss means to achieve their targets.
Participants realise the factors that employees themselves can manipulate inorder to increase profits.
In teams they define concrete measures that can be implemented within the second period. During the course of the simulation the relation between cause and effects of entrereneurial decisions as well as their impact on results are dealt with.
Managers in Sales, Workshops, Administration in the Car Retail Industry
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